• By The Book: Laying The Foundation

    Stone West Village Community Room 4955 17th Ave S, Fargo, ND, United States

    (RSVP @ our private FB group) Before we touch the Rules in February, we’re doing the harder work—naming what’s still broken, what hasn’t moved, and why changing nothing is the […]

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  • Unscripted: Foundations

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Before you add anything more in 2026, it’s worth asking what your business is standing on today. This discussion isn’t about starting over—it’s about […]

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  • By The Book: Foundations First

    Stone West Village Community Room 4955 17th Ave S, Fargo, ND, United States

    (RSVP @ our private FB group) In this opening chapter, we focus on what truly matters in business: solving real problems, staying curious, questioning your assumptions, and building something that […]

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  • Unscripted: Customers

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Who you serve—and how clearly you serve them—determines your future. — What do your best customers tolerate that they shouldn’t have to? — Where […]

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  • By The Book: Know Your Customer

    Stone West Village Community Room 4955 17th Ave S, Fargo, ND, United States

    (RSVP @ our private FB group) In this chapter, we cut through the noise and confront the reality: if your brand is fuzzy inside your walls, it’s invisible outside them. Your […]

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  • Unscripted: Hiring

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Your company becomes who you hire—and what you tolerate. Ask yourself: “Are the people on our team making our business better—or just busier?“ — What […]

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  • By the Book: Hiring Without Regret

    Stone West Village Community Room 4955 17th Ave S, Fargo, ND, United States

    Are the people on your team making your business better—or just busier? If you hesitate to answer, you’re in the right place. Culture isn’t built in boardrooms. It’s shaped by who […]

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  • Unscripted: Strategy

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Are you asking the right questions and measuring what truly drives progress? In the real world, strategy lives in your calendar, your budget, and […]

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  • THE NEXT CHAPTER

    Bell Bank Tower 520 Main Ave, Fargo, ND, United States

    (RSVP @ our private FB group) THE DEALS. THE DECISIONS. THE DIRECTION. Every business leader eventually faces the same moment — the point where what’s next is no longer a someday question. […]

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  • By The Book: Strategy In The Real World

    Stone West Village Community Room 4955 17th Ave S, Fargo, ND, United States

    (RSVP @ our private FB group) Strategy isn’t theory. It’s not a vision statement, a retreat, or a set of slides collecting dust. Real strategy shows up in what you say […]

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  • Unscripted: Execution

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Everyone has ideas. Few have the discipline to see them through. Execution is where businesses are built—or broken. Ask Yourself: “What’s the one hard action I’m […]

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  • By The Book: Execution Beats Ideas

    To Be Determined

    (RSVP @ our private FB group) Momentum beats motivation. Focus beats frenzy. And progress only comes when you stop planning and start moving—with intention. This chapter is a gut check […]

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  • Unscripted: Decisions

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Every leader hits a point where the next step forward isn’t a tactic—it’s a decision. Whether it’s letting go of a longtime employee, cutting a […]

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  • By The Book: Hard Conversations. Hard Decisions.

    To Be Determined

    (RSVP @ our private FB group) Leadership means saying the thing no one else will—and acting on it. Every leader hits a point where the next step forward isn’t a […]

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  • Unscripted: Systems

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Ask Yourself: “Where am I still relying on heroics instead of a system that should already be in place?” — What system works only because […]

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  • By the Book: Systems That Scale

    To Be Determined

    (RSVP @ our private FB group) Systems replace strain. Discipline replaces burnout. Scaling isn’t about doing more—it’s about doing what works, more consistently. Without structure, growth just multiplies the chaos. This […]

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  • Unscripted: Sales

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Ask yourself: “Are we selling something people believe in—or just something we hope they’ll buy?“ — Where has growth made selling harder instead of easier? […]

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  • By The Book: Sales—the Lifeblood

    To Be Determined

    (RSVP @ our private FB group) Revenue doesn’t solve everything—but without it, nothing gets solved. Sales isn’t just a department—it’s the engine that drives your entire business forward. Without revenue, […]

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  • Unscripted: Culture

    (RSVP @ our private FB group) Ask yourself: “Are we building a culture that raises the standard—or one that quietly lowers it?“ — What behavior gets rewarded—intentionally or not? — Where […]

  • By The Book: Culture You Can Count On

    To Be Determined

    (RSVP @ our private FB group) Culture isn’t what you say—it’s what you tolerate, reward, and repeat. You don’t build a culture with slogans. You build it with standards—and the […]

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  • Unscripted: Leadership

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Ask yourself: “Am I building a leadership style that will still work—and still matter—ten years from now?“ But longevity isn’t just about tactics. It’s about […]

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  • By The Book: Leadership That Lasts

    To Be Determined

    (RSVP @ our private FB group) The leader grows or the business stalls. There is no neutral. Businesses don’t burn out—leaders do. And when they do, the business follows. This chapter […]

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  • Unscripted: Pitfalls

    Porter Creek Hardwood Grill 1555 44th St S, Fargo, ND, United States

    (RSVP @ our private FB group) Ask yourself: “Is my business coasting on past wins—while small, fixable problems quietly compound into future crises?“ Every business faces challenges, but it’s rarely the […]

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  • By The Book: Avoiding The Common Pitfalls

    To Be Determined

    (RSVP @ our private FB group) It’s not the hard problems that kill a business. It’s the easy ones you ignored. Every business faces challenges, but it’s rarely the complex […]

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