About Us

  • NAME: The100, Inc., dba The Executives’ Club of Fargo-Moorhead
  • FOUNDED: August 14, 2015
  • FOUNDER: Kurt McSparron kurt@the100.work
  • BUSINESS TYPE: North Dakota Non-Profit Corporation
  • STRUCTURE: Private Membership-based Business Initiative
  • COST: Individual Contribution Required
  • MEMBERSHIP CAPACITY: 200 Local Executives and Business Leaders

The Executives’ Club of Fargo-Moorhead is the area’s only Membership organization designed exclusively for Presidents, CEOs and senior-level executives.

Since 2015, The Club has served as a platform for business and community leaders to build relationships, share ideas, explore new business opportunities and participate in trusted inner-circle discussions.


To Bring Business Leaders Together For Extraordinary Conversations

  • This is not a business group, it’s an executives club. Our Membership Directory is a list of people, not of companies.
  • The Club is not a sales tool. Our Members assume a level of respect and mutual understanding about solicitation.
  • The Club is 100% initiative-based. There are no attendance requirements or obligations to engage.
  • We’re independent. With no state or national affiliation, our Members propose the ideas and our Leadership team sets the policies.


Be Upfront
Get To Know Each Other
Learn By Teaching
Create Big Moments
Live Intentionally


Our Members choose to be straightforward, honest and forthright, both with our words and our intentions. We get to-the-point by being direct, real and even vulnerable, because we understand that vulnerability leads to accountability and is the truest source of genuine authenticity.

We don’t waste each others’ valuable time.


We put people first, without exception. We want to hear your story and understand your Why. We enter professional relationships with a mutual respect of the roads each other have traveled and an appreciation of the milestones we’ve reached. This is why our key differentiator is a Membership list of individuals, not of companies or organizations.


There are 2 types of best practices: those we learn from others, and those we learn the hard way. Every day, Members of The Executives’ Club contribute to the depth of knowledge and the breadth of experience of our circle. We accept teaching as an integral responsibility of managing.

If we’re not teaching, we’re not really leading.


We look for opportunities to create moments in the world that are pivotal, empowering and defining. Most people miss these daily opportunities because they’re looking through too large a lens; they’re looking at the whole world, rather than their world.

The best leaders understand how to show up in the small, even mundane encounters and interactions we each experience every day.


Purpose. Fulfillment. Significance. Our Executives’ Club Members chart a path that will impact the lives of others and make a difference in our communities. We love what we do, but understand that our jobs don’t define us as individuals.

Through commitment and discipline to our first 4 core values, we set a course to the 5th!

Lonely at the top: New executives’ club provides support for CEOs and business owners

Dan Altenbernd of H2M in Fargo talks to members about marketing and advertising at a meeting of the100, a new executive club for CEOs and business owners, Wednesday, May 18, 2016, at the Avalon Event Center in Fargo.
Dave Wallis / The Forum

FARGO—Many CEOs and business owners say it’s lonely at the top, but it doesn’t have to be thanks to a new executive club called the100.

Founder Kurt McSparron said he was motivated to start the100 because most of the business groups in town are geared towards sales professionals hoping for referrals. He saw the need for a group that would support those at the top.

“It’s a peer-to-peer development group where CEOs can support each other, share ideas, find solutions and do business directly with other owners,” he explained.

Membership is by invitation-only and capped at 100 in order to limit competition among members. McSparron said the goal is to represent as many industries as possible.

“What we did was sort of create a business owners’ shopping mall where everything a CEO needs on a daily basis, the group more than likely provides it, from CPAs to attorneys to marketing firms to contractors,” McSparron said.

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AM1100 The Flag | Need To Know Morning Show | CEO Spotlight w/Kurt McSparron, Founder of The Executives’ Club of Fargo-Moorhead, February 20, 2020 LISTEN

100 Moments 2016 – 2019