CORE VALUES

What are core values? They are a small set of vital and timeless guiding principles for your company. A good rule of thumb is to limit them to somewhere between three and seven. As always, less is more. These core values define your culture and who you truly are as people. When they are clear, you’ll find they attract like-minded people to your organization. You will also find that when they are applied in your organization, they will weed out the people that don’t fit. Once they’re defined, you must hire, fire, review, reward, and recognize people based on these core values. This is how to build a thriving culture around them.

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Zack, Austen, Matt, Don
Miranda and Mark
Lisa and Heather
Bob Sinner, Jim Buus and Eric Monson
Kurt McSparron, Mark Lindquist and Jodee Bock
Jay Peltier, Brady Nash and Dave Harmon
Deb Asp and Kristi Larkin
Cindy, Todd, Darcy and Mark
John, Jodee and Brian
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BE UPFRONT

We choose to be straightforward, honest, and real with our words and our intentions, allowing our true selves to be seen. We understand that this vulnerability leads to accountability and is the truest source of genuine authenticity.

GET TO KNOW EACH OTHER

We enter relationships with a mutual respect and appreciation of the roads traveled and the milestones reached. We put people first, without exception, and this why we proudly display a list of individuals, not of companies or organizations.

LEARN BY TEACHING

We believe there are 2 types of best practices:

  • those we learn from others
  • those we learn the hard way

Each day, we contribute to the depth of knowledge and the breadth of experience of our circle. We accept teaching as an integral responsibility of managing. If we’re not teaching, we’re not really leading.

CREATE BIG MOMENTS

We don’t watch from the sidelines, we come to play. We take the initiative to engage, challenge, inspire and fuel engagement.  We look for opportunities to create moments in the world that are pivotal, empowering and defining. 

LIVE INTENTIONALLY

We live with purpose, following a path to fulfillment and significance, impacting the lives of others and making a difference in our community. We get out exactly what we put in, and we put in a lot. We love what we do!

– OUR CORE VALUES –

BE UPFRONT  |  GET TO KNOW EACH OTHER  |  LEARN BY TEACHING  |  CREATE BIG MOMENTS  |  LIVE INTENTIONALLY

– OUR PURPOSE –

Bringing business leaders together for extraordinary conversations

SOME OF OUR FAVORITE CORE VALUES FROM SOME OF OUR FAVORITE MEMBERS

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IMPACT DRIVEN

We strive to create the maximum impact in all that we do.

UNWAVERING COMMITMENT

We honor our commitments over convenience.

GROWTH MINDSET

We seek out and support employees who seed to improve themselves.

ALIGNED VISION

We take time to understand the client’s vision and the role we play in seeing it through.

COMMUNITY FIRST

We believe in community over competition. Every time.

– Codelation | Josh Christy, Founder and CEO

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DO THE HONORABLE THING

We are committed to upholding the highest standards in our words and actions.

MAKE IT HAPPEN

We approach everything we do with determination, tenacity and resourceful passion.

REACH FURTHER

We strive to find creative ways to bring the best service and product possible to the marketplace.

CARE FOR EACH OTHER

Our family-oriented and fun-loving environment brings out the best in everyone.

– Enclave Companies | Ben Meland, President

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INTEGRITY

Integrity is synonymous with respect; we believe that every business opportunity is not worth pursuing if it can’t be done with honesty. When we speak and act with integrity, we’ll never have to fear the results of our work.

EXCELLENCE

Excellence means going above and beyond, not settling, and not accepting the status quo. In business, it’s not just checking the box or going through the motions, but striving for greatness in everything we do.

AMBITION

Ambition is that driving force behind our desire to be great. It’s the determination to never give up and always strive to become better in every facet of our business. We will always work harder to better ourselves, our team, and our business relationships.

CREATIVITY

Being creative is part of our passion to be exceptional problem solvers. It takes imagination to go beyond the ordinary. It’s creativity that allows us to have vision and foresight, and adjust to our clients’ needs.

HAPPY & GRATEFUL

Being happy and grateful means having a positive mindset and appreciating what you have. Choosing to be positive, and having a thankful attitude determines how we live and treat others. It’s this mentality that makes our team caring, open, and fun.

– BNG Team | Brady Nash, CEO

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TEAM: We are family

We value the diverse backgrounds, strengths and contributions each person brings to our team. We build a strong, positive foundation for our company through mutual respect and support.

SERVICE: We are relationship driven

We focus on the interests of those we serve with future relationships in mind. We understand that helping others reach their goals brings success to all involved.

INTEGRITY: We are ethical

We uphold strong standards in our recruiting and business practices. We approach our responsibilities with a high regard for truth and focus on the candidate and client’s best interest.

GENUINE: We are authentic

We communicate openly with our clients, candidates, and each other to strengthen our trust and loyalty. We value people for who they are.

EMPOWERMENT: We are employee-owned

We are encouraged to be leaders who embrace growth and learning with passion, accountability and determination. We recognize empowerment comes with self-responsibility.

– Preference Employment Solutions | David Dietz, CEO

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Employ the superstars

Never put money before people

Fuel growth and innovation in everything we do

Be a pillar in our local communities

Provide our team members with a stable and fun work environment

Be passionate in every moment

Deliver WOW through our service

Be more than just an experience, and set a new standard

– Matt’s Automotive Service Center | Matt Lachowitzer, Founder and Owner 

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Clients First

We have a clients first philosophy and ensure that our goals are strategically aligned with our clients’. Every decision we make, we think about the client first and make sure it’s in their best interest.

Results

We exist to drive results and growth for our clients.  If we can’t produce a return on their investment then why should they hire us in the first place?

Creatively Innovate

We strive to be on the cutting edge of technology and new innovations especially when it comes to marketing.  We’re never satisfied with the status quo or ‘good enough’ and always push for continuous improvement.

Pursue Growth

In the digital marketing world, things change rapidly. For us, it’s imperative to constantly push ourselves to learn and be on top of any new developments. We also encourage and support our team members to pursue professional and personal growth.

Have Fun

Who wants a job they don’t enjoy? We make it a priority to ensure our team members LOVE coming to work. This is why our team is passionate about helping and making a difference for our clients. And trust us, those are fun things to do!

– AdShark Marketing | Rick Berg, Co-Founder and CEO

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Committed

to customer, company, and employees.

Flexible

with customer schedules, personal schedules and work schedules.

Trustworthy

in following through with our promises, what we say, and in doing our job.

Excellence

in how we perform our work, how we present to the customer, how we dress, carry ourselves, help and train peers.

Innovative

introducing new ideas, original and creative in thinking.
Custom Graphics, Inc. | Zach Paxton, President
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GROWTH, CHANGE and ACCOUNTABILITY ARE MANDATORY
Nothing can improve without change

THE TRUTH ALWAYS WINS, ALWAYS
True ethics starts with truth

DO WHAT YOU FEAR
We do not allow fear to direct or control us, Do that which you fear and the death of fear is certain

EVERYONE HAS POTENTIAL
All have God given talent and capacity if they choose to use it

QUESTION-LISTEN-OBSERVE-LEARN
Only by observation can we truly gain understanding

– CEO Solutions | Harlan Goerger, President

Reliable and Accountable
Allegiance to Clients
Respectful & Conservative
Commitment to doing the right thing

– Payroll Express, Inc | Darcy Pope-Fuchs, President

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Core Values

We are about families. We are committed to delivering excellence in our family experience grounded in heart, creativity, adaptability, and teamwork.

– Ronald McDonald House Charities of the RRV | Jill Christopher, Executive Director

POSITIVE

ACCOUNTABLE

ABOVE & BEYOND

CUSTOMER FOCUSED

TEAMWORK

– Christiansons Business Furniture | Roger Christianson, President

FIND A WAY

When it seems there isn’t a way, find one.

1 + 1 = 3

How can we do more, with less?

EASY IS NOT THE GOAL – WE DON’T FIND THE EASIEST WAY TO PRODUCE YOUR VIDEO, WE FIND THE BEST WAY

Whatever it takes to create a quality video

– Advertise Edge | Joe Tjosvold, Driver/Founder

Sagency | Mike Meagher, Founder and President 

To be added to this page, Members of The Executives’ Club of Fargo-Moorhead can submit your CORE VALUES to kurt@the100.work

“Keep your thoughts positive because your thoughts become your words. Keep your words positive because your words become your behavior. Keep your behavior positive because your behavior becomes your habits. Keep your habits positive because your habits become your values. Keep your values positive because your values become your destiny.”

Mahatma Gandhi